Beliefs & Mission

HBW Co-Founder and Honorary Chairman Raymond Berry taught us from the beginning that he was able to do what he loved, play professional football, because the fans were willing to pay their money to buy the tickets to watch him play. Therefore, he believed that they deserved his maximum effort and performance every time. Raymond's "why" was clear - give the people the best he had for the privilege of getting to do what he loved, a philosophy that lead him all the way to the NFL Hall of Fame, and made him one of its most respected members.

Our advisors allow us the same privilege. Our great love and passion is in building a company that changes the lives of the people who buy and use the products and services we offer. We care deeply that these people, the end consumer, should be given the best we have every time. We want to work with advisors as teammates, who feel that same love and passion for what we do and why we do it!

We do what we do because we know that every time we help a family or a business solve important financial problems and issues, we make the world a little bit better and maybe even change it in ways beyond measure!

At HBW, Job One is to maximize our advisors’ success by providing the tools they need to best serve their clients. Our true independence allows us to seek out and find a vast array of carriers, companies, and services for our advisors, thus providing their clients far more options. As well, we make available competitive products, powerful client acquisition programs, adaptive use of available technology, and extensive training.

HBW believes in being on the cutting edge of markets and services. We follow the movement of markets and competitive products closely, making certain that our advisors have everything they need to better serve their clients.

We do not believe in a one-size-fits-all or single company approach. We don’t believe in captive contracts and non-compete clauses. Our advisors own their business day one.

We believe that our advisors ought to be highly and continually trained for maximum effectiveness. Therefore, we place a constant emphasis on training and gladly offer the support and means and content our advisors need to stay at that leading edge.

At HBW, we understand that our success can only come about as a result of our advisors’ success.



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